Best Istanbul Grill
Concept creation for a turkish fast food restaurant chain in Paris
In January 2021, Best Istanbul Grill founder calls on Foodies Consulting to reposition its turkish street food concept in Paris.
OUR MISSION
Ibo Sihyurek consults Foodies Consulting to reposition his concept, following a massive revenue decrease because of Covid. The aim : renewing with a solid revenue and optimize its profitability.
OUR APPROACH
Concept Creation
Our mission has covered :
✔️ Aims
✔️ Concept summary
✔️ Plans
✔️ References
✔️ Core parameters
✔️ Sotrytelling
✔️ Tone of voice
✔️ Values
✔️ Mission
✔️ Vision
✔️ Service organization
✔️ Suppliers references
✔️ DNA of the food & beverage offer
✔️ Inventory of equipment at hand and needed
✔️ Necessary technical prerequisites
✔️ Full human resources needed
✔️ Overall payroll assessment
✔️ Architecture
✔️ Branding
✔️ Sales channels
✔️ Website
✔️ Assistance with the photo/video shoot
✔️ Business strategy
✔️ Acquisition
✔️ Loyalty
✔️ Merchandising
✔️ Promotion
✔️ Sound atmosphere
✔️ Press relations
✔️ Relevant digital solutions
✔️ Digital communication
✔️ Field communication
✔️ Team organization and schedules
✔️ Business plan outlines
✔️ Recruitment
✔️ Training
✔️ Connection with the most reknown experts relevant to the project regarding the customer’s needs
TESTIMONY
“Sacha is available, flexible with a creative approach while perfectly considering the new challenges that have an impact on our chain : a very productive collaboration, a big thank you !”
Ibo Sihyurek
Best Istanbul Grill co-founder