Our expertises cover the following modules (all independent, but each one to be selected as a whole in order to assist you in a consistent way) :
Audit
Includes :
✔️ Overall introduction (indoor and outdoor)
✔️ Brief market research
✔️ Food & Beverage menu analysis
✔️ Analysis of the existing concept
✔️ Marketing analysis and business strategy
✔️ Analysis of the communication strategy
✔️ Sourcing analysis
✔️ Administrative and financial analysis
✔️ Analysis of standards & procedures
✔️ Review of overall formalities
✔️ Staff management and recruitment
✔️ Quality control
✔️ Detailed report with recommendations sent to the customer
Concept creation
Includes :
✔️ Concept summary
✔️ Plans and pictures of existing premises
✔️ References
✔️ Parameters
✔️ Storytelling
✔️ Tone and speech
✔️ Values
✔️ Mission
✔️ Vision
✔️ Internal organization and logistics
✔️ Sourcing references
✔️ Food and beverage menus summary
✔️ Existing equipment
✔️ Needs for equipment
✔️ Necessary technical prerequisites
✔️ Necessary staff
✔️ Architecture
✔️ Branding
✔️ Sales channels and revenue leverages
✔️ Merchandising
✔️ Acquisition / Loyalty
✔️ Sound / video design
✔️ Press relations
✔️ Digital solutions
✔️ Digital communication
✔️ Field communication
✔️ Identification and connection with experts relevant to the project according to the customer’s needs
Menu creation
Includes :
✔️ Review of kitchen technical requirements
✔️ Initial thinking about the menu outlines regarding the concept
✔️ Creation and optimization of all food menus : full or in collaboration with a chef dedicated to the project (terms to be determined according to the project specifics)
✔️ Creation and optimization of all beverage menus : full or in collaboration with a sommelier / bartender /mixologist dedicated to the project (terms to be determined according to the project specifics)
✔️ Optimization of all food & beverage menus
✔️ Creation of food & beverage datasheets for each item
✔️ Development of miscellaneous leverages of differentiation
Sourcing
Includes :
✔️ Identification and connection with suppliers relevant to the project regarding features, value for money, terms and conditions, and market positioning
✔️ Competitive call
✔️ Maximal price-related negotiations
✔️ Selection of suppliers and products
✔️ Set up of all softwares relevant to the project
Market research
Includes :
✔️ Introduction including a short summary of the business history, aims, means and methodology
✔️ Demand analysis with overall trend and latest industry trends analysis, market segmentation, customer behaviour and typology, reports following interviews with target markets
✔️ Supply analysis with overall trend and latest industry trends analysis, definition of direct and indirect competition, detailed benchmark analysis for each identified competitor
✔️ PESTEL analysis
✔️ SWOT analysis
✔️ Conclusion and potential concept propositions pitched to the customer
Location research
Includes :
✔️ Definition of the location strategy regarding the typology of area
✔️ Identification, connection and search of revelant premises relevant to the project with many food & beverage expert brokers, shortlisting the commercial spaces for the customer
✔️ Assessment, definition and brief about the selection criterias regarding the premises
✔️ Validation of the premises layout in relation to the concept, with a food & beverage expert architect relevant to the project
✔️ Identification and connection with a food & beverage expert attorney relevant to the project
✔️ Lease analysis, and negotiations of terms and conditions
✔️ Design of the project pitch geared towards lessors and meetings
Assistance with the business plan / Brokerage
Includes :
✔️ Gathering of all approved quotations
✔️ Total project cost recap
✔️ Detail of monthly external charges
✔️ Payroll estimates depending on different scenarios
✔️ Estimated forecasts depending on different scenarios
✔️ Design of the project pitch geared towards banks and investors
✔️ Funding and paid invoices recap
✔️ Identification and connection with a food & beverage expert accountant
✔️ Business plan validation meetings and corrective actions
Also includes, optional :
✔️ Brokerage with several partner banks in order to get a professional loan
✔️ Assistance with accessing alternate fundraising options relevant to the project (if relevant)
Recruitment
Includes :
✔️ Creation of job descriptions and specifications
✔️ Creation of job offers
✔️ Identification of the current most relevant recruitment channels on the market
✔️ Job offer posts
✔️ Job interviews
✔️ Applications shortlist on the customer’s behalf
✔️ Work contracts outlines
Training
Includes (depending on the team level of skills, business type and customer needs) :
✔️ Recipes
✔️ Kitchen and service organization
✔️ Essential service skills and rules
✔️ Pre and post-shift meetings
✔️ Tasting and knowledge of all food & beverage menu items
✔️ Selling techniques
✔️ Customer delight
✔️ Service customization
✔️ Mastering the digital solutions
✔️ Standards & procedures
✔️ Leadership
✔️ Negociation
✔️ Tracking, control and decision making
✔️ Operational and financial management
✔️ Sales analysis
✔️ Menu Engineering
✔️ Physical / theoretical inventories
✔️ Human resources management
✔️ Supervision of two services with assessment, debriefing and corrective actions
Assistance with overall formalities
Includes :
✔️ Company creation
✔️ Brand registration
✔️ Mandatory trainings, declarations, authorizations, permits, certifications and contracts
✔️ Musical broadcast
✔️ Professional bank account
✔️Hygiene formalities
✔️ Mandatory documents, registers, displays, signage and equipment
✔️ Social formalities
✔️ Various inspections
✔️ Identification and connection with experts relevant to the project regarding the customer’s needs
Expansion
Includes :
✔️ Definition of the expansion form, strategy, terms and conditions adapted to the chain
✔️ Identification and connection with a food & beverage brand expansion expert attorney
✔️ Preparation of the contract relevant to the selected expansion form
✔️ Partners recruitment
✔️ Writing and preparation of the required / mandatory documents
Need a detailed quotation for one of our modules or more ?
Let’s talk about your project first !